The Smithtown One-Stop Shopping Network...
School of Business students it is that time of year again to start firing up your competitive juices. The Business Olympics task has arrived and it comes in the form of a ingenuity mixed with info-marketing. Clever business teachers have once again created a topic which is on the forefront of popular culture. Students are challenged to either invent a new product or enhance an existing product. In the likeness of the Home Shopping Network, students will have to market their product and wow the consumers with an original idea. Students were giving the opportunity to see some real life inventions be critiqued via the USA original program Made in the USA which was shown to all classes on Friday in school. Get your engines running and let the ideas start flowing. Go to the School of Business website for pertinent details including establishing teams and due dates.
Welcome Fall 2005 Classes
This site will hopefully be regularly updated to give students information on current class topics as well as provide a forum for comments. All posts should be kept appropriate as we try to embrace the latest technological craze--blogging. Lets share some interesting and educational views, links, ideas, thoughts. Good luck in all of your classes and by the way the Smithown West Varsity Football team is 4-2 and on the move...
This site will hopefully be regularly updated to give students information on current class topics as well as provide a forum for comments. All posts should be kept appropriate as we try to embrace the latest technological craze--blogging. Lets share some interesting and educational views, links, ideas, thoughts. Good luck in all of your classes and by the way the Smithown West Varsity Football team is 4-2 and on the move...
Management vs. Leadership
Do managers motivate and leaders inspire? Is management learned and leadership innate? Do managers posess authority while leaders influece people? What is the difference and where does the line get blurred?
Leadership: Michael Jordan Quote
I have missed more than 9000 shots in my career. I have lost almost 300 games. On 26 occasions I have been entrusted to take the game winning shot... and missed. And I have failed over and over and over again in my life. And that is why... I succeed.
Do managers motivate and leaders inspire? Is management learned and leadership innate? Do managers posess authority while leaders influece people? What is the difference and where does the line get blurred?
Leadership: Michael Jordan Quote
I have missed more than 9000 shots in my career. I have lost almost 300 games. On 26 occasions I have been entrusted to take the game winning shot... and missed. And I have failed over and over and over again in my life. And that is why... I succeed.
You Can Look It Up
On June 9, the Oxford English Dictionary (OED) added a new group of words to the roughly 600,000 and counting entries. With the help of Jesse Scheidlower at the OED, here are the ones with sports meanings:
Abdominizer: "a piece of exercise apparatus on which the user lies supine and rocks backwards and forwards, flexing the abdominal muscles." The first use of the word was in the Washington Post in 1989.
Carbo-loading: "the consumption of a carbohydrate-rich diet, especially by participants in endurance sports a few days before an event." The first use of the word was in 1980 by the New York Times.
Foul line: was first used referring to baseball in 1870 by the New York Herald. Foul line, in a general sense, as in bowling or shot put, was first used in 1879 by the New York Times. The word was used in the basketball sense in 1896 by the Brooklyn Daily Eagle.
Free Throw: "A chance or attempt to score a point, hit a target, etc., without obstruction by opponents or defenders, typically granted as a penalty for a foul committed by an opposing team." The first mention of free throw came in article in the Brooklyn Daily Eagle in 1896.
Home Run: "A single hit enabling the batter to make a complete circuit of the bases to score a run, especially one which goes out of the playing area but into fair territory." The word was first used in a publication called Spirit of Times in 1856.
On June 9, the Oxford English Dictionary (OED) added a new group of words to the roughly 600,000 and counting entries. With the help of Jesse Scheidlower at the OED, here are the ones with sports meanings:
Abdominizer: "a piece of exercise apparatus on which the user lies supine and rocks backwards and forwards, flexing the abdominal muscles." The first use of the word was in the Washington Post in 1989.
Carbo-loading: "the consumption of a carbohydrate-rich diet, especially by participants in endurance sports a few days before an event." The first use of the word was in 1980 by the New York Times.
Foul line: was first used referring to baseball in 1870 by the New York Herald. Foul line, in a general sense, as in bowling or shot put, was first used in 1879 by the New York Times. The word was used in the basketball sense in 1896 by the Brooklyn Daily Eagle.
Free Throw: "A chance or attempt to score a point, hit a target, etc., without obstruction by opponents or defenders, typically granted as a penalty for a foul committed by an opposing team." The first mention of free throw came in article in the Brooklyn Daily Eagle in 1896.
Home Run: "A single hit enabling the batter to make a complete circuit of the bases to score a run, especially one which goes out of the playing area but into fair territory." The word was first used in a publication called Spirit of Times in 1856.
Vitaminwater takes a shot at Gatorade
Glaceau, the makers of Vitaminwater, will be unveiling a new subline called Perform. Company officials say the drink will have more total electrolytes than Gatorade in the form of calcium, magnesium and potassium, but the drink will not have the sodium that is found in Gatorade. In a massive marketing blitz aimed to get the message out, Glaceau has signed 20 players on 20 Major League Baseball teams, including Kerry Wood, Jim Thome, Kevin Millar and Torii Hunter.
Although Gatorade has its own line of sports water, Propel, I've found that Vitaminwater is gaining relevance at sporting events. Glaceau is now extremely powerful, selling more than 250 million bottles of flavored water per year. The product is being pushed by well-known sports marketer Rohan Oza, who worked for Sprite and POWERade during a stint at Coca-Cola.
The strategy of signing individual players is certainly different. Gatorade's strategy is to sign official relationships with leagues, although it does have relationships with 21 athletes across all sports. Gatorade is the official sports drink of Major League Baseball, but with this deal Glaceau has established a partnership with the MLB Players' Association. That means that Glaceau can sign the players, but it can't have the players appear in ads wearing their official MLB uniforms.
Glaceau, the makers of Vitaminwater, will be unveiling a new subline called Perform. Company officials say the drink will have more total electrolytes than Gatorade in the form of calcium, magnesium and potassium, but the drink will not have the sodium that is found in Gatorade. In a massive marketing blitz aimed to get the message out, Glaceau has signed 20 players on 20 Major League Baseball teams, including Kerry Wood, Jim Thome, Kevin Millar and Torii Hunter.
Although Gatorade has its own line of sports water, Propel, I've found that Vitaminwater is gaining relevance at sporting events. Glaceau is now extremely powerful, selling more than 250 million bottles of flavored water per year. The product is being pushed by well-known sports marketer Rohan Oza, who worked for Sprite and POWERade during a stint at Coca-Cola.
The strategy of signing individual players is certainly different. Gatorade's strategy is to sign official relationships with leagues, although it does have relationships with 21 athletes across all sports. Gatorade is the official sports drink of Major League Baseball, but with this deal Glaceau has established a partnership with the MLB Players' Association. That means that Glaceau can sign the players, but it can't have the players appear in ads wearing their official MLB uniforms.
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