The Worlds Most Famous Arena
Our Sports Marketing classes will be taking a trip to MSG this semester to explore its many capabilities and receive a personalized sports marketing converstation with one of MSG's directors. The trip will be on Monday April 23rd. Stay tuned for details and permission slips.
Debate
Click here to take a look at this great web-based resource called a Persuasion Map. You can use this interactive tool to help you support your argument. What's great is you can even print it.
Sports Marketing
The author we have been reading in class, Seth Godin manages his own blog with daily stories that relate to marketing and consumerism. By clicking on Godin's head above you will be directed to his blog. From there I would like you to read as many posts as you can and then select three that are the most interesting to you. Then I would like you to open ms word and write a summary of each of the three you were intrigued by. Please put the post title on top of your summary. Each summary should be a paragraph illustrating the main point of the post. Please save this on your hard drive and we will print it tomorrow.
Sports Management
Okay it's March Madness time. Your task is to pick the winner using a strategy that you originally develop. It could be you like the colors or the mascot or the logo. It could be more scientific like the schools average GPA. It could be linked to their football teams success. The point is that you have to think of a formula and apply it to picking teams and proving that your theory leads to the championship.Print out a bracket here. Write your theory/strategy/idea on the back of the bracket after careful research. Finally, go ahead and fill out the bracket according to your plan. Please submit to the teacher.
There's No Crying In Baseball
You will analyze the film you watched in class by answering the following questions using complete sentences. Please write neatly using the space provided or the back of the paper.
Why did the league form and why do you think it eventually folded?
When the league began, how did they promote or advertise the players to the public?
Provide at least two examples.
Which advertising tool was the league using to promote the players in the beginning? (comedy, informative, sex appeal, competition, skill, etc…)
Which market were they advertising to when the league began?
Which player turned the league around and what specific incident helped her to do this?
After the Life magazine cover, what happened to attendance levels and media coverage?
Explain.
What aspect of the league were they now advertising, rather than sex appeal of the players?
List at least three obstacles to the formation of this league.
In your opinion, was the league a success of a failure? Explain.
In your opinion, do you think the U.S. can support both men’s and women’s sports?Explain.
Blogs...
I. What are Blogs?
- weblogs
- interactive websites
- from a teaching & learning standpoint
- develop learning communities
- engages students & teachers in learning process
- from a technical perspective
- EASY to use & manage
- Shaping Pedagogy through Blogging
V. Questions
Any Given Sunday
As per our discussions in class and the recent chapter we read from Tailgating, Sacks, and Salary Caps create a criss-cross here with at least 15 entries. After it is generated, copy and paste it into a word doc and put your name on it. Customize it (font, size) and make sure it fits on one page. Then you will exchange it with another student in class. Do their puzzle and the go over each others work to check for understanding.
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