Big League Sports
The values of a culture are reflected in the products people demand and the amounts they are willing to spend to fulfill those demands. This concept explains the money side of professional sports. Professional players, some just graduating from high school, sign multimillion-dollar contrtacts. Many Americans love professional sports and are willing to pay high prices to see the action. How much are you willing to pay for a ticket to the Super Bowl?

A report in Forbes Magazine in 2003 indicated that only ten of 30 National Hockey League teams were profitable, seven teams were for sale, and the overall league value was down 3 percent. On the other hand, one of the newest teams, the Minnesota Wild, in its third year of operations, advanced to the Western Conference finals on the league's lowest payroll.
Question 1:What were the key reasons cited in the article for the financial success of the Minnesota Wild?
Question 2:What might be the consequences of a strike by players in a financially troubled league?
Question 3:Why would television revenue decline for the NHL?

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